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Tiger’s Reputation Bounce Back Didn’t Last Long: Online Reputation Repair

Online Reputation Repair is a reputation management company that handles online reputations and offline reputations. Although the majority of their clients are seeking online reputation repair services, the company works with their clients so that they keep their reputation in mind with offline behaviour and actions as well. That is just the case for golfing professional legend Tiger Woods. In April of 1997, Tiger Woods won his first Masters (the major of the Majors) which skyrocketed him to fame. Not only did he win his first Major, he was the youngest to do it with that scorecard. He was only 21. Not to mention, the first African American to earn the Masters green jacket. Tiger continued to win Major after Major until commentators and golf industry professionals began speculating that this might be the guy to beat Jack Nicklaus’ Major wins (18 career Major championships). As a result, over the next 12 years, Tiger was named the player of the year for 10 of those years. His name, “Tiger”, fit the glove.

That is until the fame got to his head. In 2009, Tiger Woods’ life took a turn for the worst. His reputation was shot within a couple of seconds. In late November, the golf professional crashed into a fire hydrant late at night after reportedly having a fight with his wife. She was armed with a golf club and smashed the rear window of his SUV. The accident had reporters and media snooping in Tiger’s personal life and reputation. Soon enough, individuals from his past saw an opportunity to expose him and destroy his reputation. Mistresses came forward and within a couple of weeks, Tiger was the PGA Tour’s very own man whore. Media put two and two together realizing that that was likely was him and his wife were arguing about. Withal his mistakes, the golfer made a public statement soon after apologizing for his behaviour. Trying to repair his physical and online reputation, the golfer began behaving online and offline… until Sunday night. Early Monday morning, Tiger got charged with a DUI in Florida. It is 2009 all over again.

Online Reputation Repair has come across many cases where fame gets to celebrity’s head. Can they really have it all in the spotlight? Reputation companies around the world are anxiously awaiting Tiger’s story for his recent behaviour.

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How Lance Armstrong Went From a Spotless Reputation to a Reputation Downfall with the Online Reputation Expert

Montreal based Online Reputation Expert, Herman Tumurcuoglu is a dedicated sports fan. In his spare time he keeps up with baseball, tennis, and cycling. Recently, he has taken interest in golf as one of his employees is an avid golfer. For that reason, when sports scandals and news surface, he is the first one to be commenting on the matter. Of all Online Reputation Experts, Tumurcuoglu is the one to consult with about sports. When ex internationally recognized cyclist and cancer survivor Lance Armstrong admitted to using performance-enhancing drugs in an interview with Oprah, he was one of the first to consult the athlete about how he should bounce back.

From a young age, Armstrong began running and swimming. When he quickly accelerated in the sport and was told to pursue it, he also took up cycling to complete a triathlete’s requirements. At 16, Armstrong became a professional triathlete. In 1989 and in 1990, he was the United States national triathlete champion. His success only continued while his offline and online reputation (as the Internet emerged) became very commendable. In the early 1990’s is when Armstrong focused on cycling more than swimming and running. He completed his first Tour DuPont over 11 days and finished second in the 1992 United State Olympic Trials. He began riding in international events and began making a name for himself. Before his battle with testicular cancer in 1996, Lance Armstrong became a household name. His reputation and brand image was put on pause when Armstrong was diagnosed with testicular cancer. The Online Reputation Expert remembers the news well. “The whole sports community around the world was supporting and rooting for him”, said Tumurcuoglu. Soon enough, doctors found a brain tumours as well. Despite a long journey, the surgery to remove the tumor and chemotherapy restore his health and Armstrong was cancer free. After regaining his strength, the athlete dominated the Tour de France 7 times starting in the late 90’s.

However, after the 2006 Tour de France winner Floyd Landis unpronounced the winner due to doping, the United States Anti-Doping Agency began to look into other suspicious cases included Armstrong. It was hard to believe that a cancer survivor had enough strength to beat some of the world’s top athletes. Nonetheless, it was a legendary story that media and fans ate up. Lance Armstrong had an incredible reputation until October 2012 when the Agency released a report with evidence of Armstrong doping. It was inevitable that he had to come forward so he did in an Oprah interview soon after. His reputation downfall shocked the world including the Online Reputation Expert. Since, the athlete has not been able to bounce back of regain ex fans trust.