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Marketing

Best reasons to include high-quality images on your website

Images are important for the success of a website. It shall be interesting for website visitors to see something visual over a large block of texts. A web page looks better with pictures and helps users to read it easily. Besides, it is easy for readers to relate to an image better than reading a paragraph of words.

Many people believe that content is important when designing a business website. And for them, photos are a good part of it to make the website looking good. But more than a pretty picture, good quality images do a lot on your website.

For driving more visitors to the website

If you want to bring your website on top of the search engine page results, and improve its web traffic, add better images to it. Good pictures help to drive more visitors to a website. It improves social sharing and helps you to improve your business and increase sales. The importance of high-quality pictures on your website are:

  • As a representation of your business
  • It helps to build brand and credibility
  • It explains the visual story of your business
  • For creating a message for your business
  • Help to find your business easily on the web

3 Main reasons to include quality images to a website

Of course, original content with proper keywords and Meta tags help a business to improve its search engine optimization. But user experience is also a major factor that improves the website rankings, but it is often overlooked. Here are the top three reasons for including high-quality images on a website.

  • For improving user experience and help with SEO

Adding photos to the website along with high-quality content certainly helps to improve the user experience and reduce the bounce rate. It can be a suitable way to provide useful visuals for your products and services to the users. Visitors will stay longer on the website if the content has good visuals.

  • For converting leads

With the help of good pictures and photos along with unique content, you can attract more visitors to your website. In fact, it helps to get more visitors to your website. Adding images is a great way to improve the quality of user engagement. So, they spend more time on your website and help your business to grow. You can build recognition and credibility for your brand by adding quality images to the website.

  • For better social media visibility

Social media is an excellent way to improve visibility on the web. So, if you are a business owner, ensure to use a few social media platforms in order to promote the product, services, and website. People love to like, share, and comment on high-quality photos on them. So, add better pictures on your social media platforms and sites for better visibility.

When you make a web page, adding some pictures would help to get the attention of its users very easily. It helps them to engage more time on the page and reduces bounce rate.  Right images help users to relate to your products and services more easily. The pictures that you add to the web pages should have the same quality and effect as your written content.

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Marketing

The Usual Compliance Obstacles in Mobile Archiving

The Markets in Financial Instruments Directive II, better known as MiFID II, has been implemented for more than a year. However, even with these directives in play, a lot of financial firms are still struggling with the recordkeeping requirements and other tasks that need to be done. Industry research suggests that 40% of financial firms are still non-compliant with MiFID II even though these European firms invested up to 2 billion dollars. This just shows that many of these firms are still subject to regulatory enforcement actions that can include hefty fines and perhaps even suspensions.

So, what are some of the obstacles that these firms have faced for the past year? First of all, some of these firms have had difficulty in finding the right MiFID voice call recording solution. Call conversations between financial professionals and their clients are now required to be recorded in a format that will ensure the audio’s data quality, accuracy, and completeness. It’s a good thing that these firms that do not have a solution can get MiFID voice recording from Telemessage, a solution that can help them comply with this requirement.

Another compliance obstacle that these firms face is the difficulty in maintaining a unified archiving system. The new directive requires firms to monitor and record trade communications for up to seven years. This can be a daunting task, especially when considering the various cross channel communications used by employees today. Texts, phone calls, and emails all use different file formats, which makes them hard to store in one archiving database.

A good suggestion for this will be for firms to look for a solution that will allow them to keep all the archived communications and files in one single storage. To learn more about these obstacles and how to comply with MiFID II, here’s an infographic by Telemessage.

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Marketing

Boosting you Online Reputation: A Vital Management Step

Online reputation management services are a vital part of a group of strategies that help boost the success of companies in the twenty-first century. With the internet being the new home base of anyone searching for a service, restaurant, experience, or product, the results that show up on search engines become vital. By focusing on your internet reputation you can not only increase business, but also increase your reputation in the community as well.

Have you ever searched online for a service in your neighbourhood and gone beyond the first page of search results on your favourite search engine? I haven’t, and the majority of clients that you want to reach aren’t going to either. Research shows that consumers rarely click the second page of results on search engines, and that they are even more likely to click results that show up on the top part of the page. However, getting to be listed near the top of the results is not as simple as you may think. You can pay to get there, but there are other techniques that don’t touch your bottom line that can get you up there as well.

Getting your company to be one of the top links is the goal for internet reputation service firms, and choosing to work with one is a safe bet that will be rewarded fiscally. The team at Search Reputation can work behind the scenes to quickly move your company name to near the top of search results for people in your community. This can mean both geographical communities for local businesses, but also communities online for business’ that cater to a greater population.

Having a good reputation that is visible online means not only having positive reviews readily available, it also means burying negative news about your company deeper in the results so that it’s more likely to not be seen. By working on increasing the positive nature of your business’ reputation and ensuring that negative news is suppressed, the strategy creates positive traffic for your business. Your internet reputation is important and will constantly need to be monitored due to the nature of the internet and it’s sheer size. Working with the team at Search Reputation, you can be sure that they will monitor search results to keep on top of your company’s reputation.

Internet reputation services are a leading way to finding new clients for companies in 2017, and no doubt the importance of such marketing will only grow with time. Get acquainted with the practice now, contact the team today!

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Marketing

What Different Kinds of Promotional Banners are there on the Market Nowadays?

If you walk down any high busy street in nearly any country on the planet, you will invariably see them on display. Promotional banners can vary in their shape, material, and design.

  • A number of them are created for particular events and occasions, but a lot of promotional banners of this kind can be reused for other events in the future.

A small number of folk will make their very own promotional banners with the use of kits and lettering, but the majority of people utilising the most striking banners, are those designed and made by professional companies that are experts in printing for businesses.

Popular Vinyl

One of the most typical sorts of promotional banner you will see used nowadays involves the printing of the message on sturdy vinyl.

A rectangular banner of this design is normally made to hang over a large area, like a shop front, and can involve a number of grommets that are used to hang and prevent banners from tearing apart.

And Lighter Kinds of Materials

There are also other types of banners which are constructed of lighter materials that can come in a number of various designs.

  • For instance, sail banners are much favoured for events such as trade shows and other indoor areas, but are not really suitable for outdoor usage.
  • Standing retractable banners are portable friendly and can be made up in a number of styles and designs.

Typically, nearly all promotional banners which are constructed to be used at occasions like trade shows, are much lighter and more portable than others which have been made for fitting at a shop.

Some Differences are indeed Minimal

Differences between a promotional banner and a promotional flag are somewhat minimal, although a number of folks do differentiate between such items by the method in which they are held in place.

  • Banners are commonly hung from both sides, whereas a flag can wave in the wind or can only be supported on the one side.

Whilst rectangular shapes are mostly favoured, you may have seen sometimes some curved designs used for banners and flags.

Printing Methods

There is also a big difference in printing techniques for various styles of promotional banners. Modern style graphics printing has made it much easier to design and create banners (including photos and other intricate designs), even though a lot of banners make use of vector graphics due to the size of the job.

Best Advice and Service

  • Nowadays, a lot of banner printing companies provide professional design consultation and superb advice should any design not be of a high enough quality to print to a specific size.

Anybody who is considering and seeking such promotional banners should contact and consult with seasoned experts in the business for the very best results.

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Marketing

Is Clen Actually Used For Weight Loss?

There are many steroids in the market which are marketed saying they would aid in weight loss. Many drugs which have a strong effect on human system are available in the market. Steroids not only help in promoting weight loss but also have some medical benefits. In earlier days, these steroids are used for the medical purpose for treating multiple respiratory problems in horses and cattle. It was later discovered that this drug can also be used as weight loss pill and for another purpose.

Benefits of Clen for men and women

Clenbuterol also called as Clen is one of the famous weight loss supplements available and recommended across the globe. Many users use Clen and have recommended for others use. This is prescription-only drug and strictly banned in many countries like the U.S, UK, and Mexico if not used on medical grounds. This drug cannot be classified as steroid as it does not impact any growth hormone. This drug is said to act on central nervous system and control appetite. This drug mainly acts as an anti-hunger suppressant and helps the user to cut down any additional fat intake. This drug is mostly used in cutting cycle when a user wants to reduce fat content and cut down unnecessary fat muscles. This drug also promotes the lean mass content in a user’s body. This is also considered one of the safest drugs that help the user to achieve their goal without many side effects. This for the same reason is recommended for women and extensively used by them for various purposes. Clen weight loss results with calorie restriction in men or women differ accordingly. Dosage for men and women differs and hence the results also differ. Since this drug acts on the central nervous system it is better to consult dosages with a doctor and begin them.

Recommended dosages for professionals

As discussed this drug is mainly targeted for weight loss. But its use does not stop there. This drug is also used by professionals on multiple occasionsespecially during the cutting cycle to cut down extra fat. This Clen is mostly stacked with other drugs to get effective results. Care should be taken and dosages will have to be revisited if stacking options are used. It is always best to consult a dietitian or physician before starting or stopping any dosage. Clen has to be used in specific cyclic format. The famous Clen cycle is two weeks on and off cycle.

Will Clen suit professionals?

Clen, when used wisely along with other stacking options, prove to give many good results. When combined with dieting and exercise the results are said to be very effective. The results with calorie restriction in men and women may not be exactly same as the dosage andthe way Clen acts on different system differs. Dosage and usage options also vary for men and women. It is referred to take Clen in the morning as this drug has the capability to promote the metabolic rate of the body naturally. Thus when combined with proper stacking option, this can be very effective for professionals too.

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Marketing

Five Inbound Marketing Techniques Every Business Should Implement

Inbound marketing is a strategy of creating brand awareness through events, blogs, social media, SEO, and content writing. For the last several years, inbound marketing has become increasingly popular in the world of marketing and advertising. Unlike outbound marketing where marketers attempt to persuade potential audiences, inbound marketing focuses on the value proposition. Inbound marketing strategies generate a higher rate of return. Despite being less expensive, inbound marketing holds a broad range of benefits. All inbound marketing techniques are essential for all startups. Visit http://honeycomb.buzz/inbound-marketing-services/inbound-marketing-strategy/ for help with your inbound marketing technique. Below are the essential inbound marketing techniques:

Social media marketing


Social media marketing remains the most efficient technique for generating new visibility. Through social media, marketers can engage anyone in the world and gradually build up a loyal audience. Again, social media marketing helps in generating a steady stream of traffic to your site. According to https://www.entrepreneur.com/article/275751 social media has the power to amplify the effects of other inbound marketing techniques. It is also poised to become the most effective marketing tool in the next five years.

Content marketing

Content marketing syndicates your email and social media campaigns by boosting search engines. Not only does content marketing generate a steady stream of traffic to your site, but keeps the existing customers and readers engaged to your brand. As such, you have the power to maximize client retention. Although content marketing requires you to provide highly detailed and valuable content, its advantages are far much greater. Off-site content marketing allows you to publish in major media publications. As a result, your brand gains visibility with new audiences. Again, content writing increases referral traffic, making your brand reputation grow steadily.

Search engine optimization (SEO)

The more detailed and valuable your website is, the higher it ranks in the search engines. For your site to rank higher in the search engines, you have to increase its speed and target strategic niche keywords. Even though SEO is a time-intensive marketing tool, it yields high returns.

Influencer marketing

Influencer marketing is relatively straightforward in concept, but difficult to carry out practically. It targets influencers within an industry such as thought leaders who have a broad fan base and best reputation. By partnering with these influencers on joint projects on social media, you are likely to earn a better reputation. However, it is hard to identify the most beneficial influencer for your brand and persuade them to engage with your campaign.

Email newsletters

Email newsletters involve the provision of content to subscribers to increase loyalty and retention. It also helps in creating a recurring traffic stream to your site. In contrast to email marketing, email newsletters provide value to your subscribers and readers. It is not used as a tool for advertising.

Personal branding

Personal branding works in conjunction with nearly any inbound marketing technique. For example, you may become a contributor and fuel an off-site content strategy or reach out to major publications for posting opportunities. You can make a personal appeal in your influencers marketing campaign to syndicate your content on social media. By tying your brand to several personal brands, you increase your company’s accessibility.